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This platform will help home buyers get best price for their house  |  April 2, 2019

Asit Manohar New Delhi ZeeBiz WebDesk

In a bid to remove information asymmetry and leverage power of discount for the home buyers, Zippserv — India’s first comprehensive Real-Estate Risk Assessment platform that works towards safeguarding property investments of buyers — has launched 'Group Buy' platform, which is first of its kind in Indian real estate sector. The platform would be a free product for the home buyers that is designed to promote and create transparency for open dialogue and honest negotiation. This product has been conceived from the reality that builders typically offer different rates to different customers depending on factors such as demand-supply, negotiation, amenities, etc. Industry insiders say ‘Group Buy’ is a unique opportunity to negotiate the best deal possible with minimum effort and in a transparent manner, without bias or influence from third parties.


Speaking on the development Sudeep Anandapuram, Co-founder & CEO at Zippserv told Zee Business online in a written statement, "Group Buy empowers apartment buyers to get the best deal by leveraging the power that comes with forming a group. This is first of its kind in the real estate sector to have an organised group approaching builders to make a bulk purchase.”


Standing in sync with Sudeep Anandapuram's views Debashish Hota, Co-founder & COO at Zippserv said, “Property buyers often find themselves in situations which make them very uncomfortable. We have strived to create products that assist consumers in their decision making considering it is probably one of the largest transactions of their life. This is an attempt to empower them so as to enable them to negotiate from a strong vantage point.”


Using the ‘Group Buy’ feature, Zippserv users can create or join an existing group on the website for RERA approved projects. Once verified, they are linked to other home buyers within the same project. The group is live for a period of twenty days wherein more buyers can join the group. After the end date, the group is closed and Zippserv acquaints all the participants who can then drive conversations, visits and negotiations with the builder to get the best deal possible. Zippserv has also made it convenient for builders and customers alike by letting builders offer instant group discounts to these serious buyers.


Hailing the platform that would enable home buyers to save their hard earned money by enhancing their negotiation power Om Ahuja, Ex- CEO Brigade Residential and JLL said, "Group Buy is a first of a kind platform where like-minded buyers conglomerate to approach buying within the same apartment project. This Group Buy platform creates transparency for open dialogue and honest negotiation while giving comfort and confidence to home buyers. This in turn also helps builders improve their conversions, reduces closing cost which can be passed on as a benefit to home buyers.”